Tickling your fish - the role of eCRM in the online sales cycleThe peculiar ancient art of catching fish by tickling them into submission might seem far removed from the world of digital marketing, but online customers can be as twitchy and slippery as any Trout.
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TFM & ADate: 24 Feb - 25 Feb, 2009
Venue: Earls Court, London, United Kingdom
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